Category Archives: Small Business

5 Habits Of Highly Successful Entrepreneurs

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If you want to find success in the world of business, you’ll need to be prepared.

A lot of people view starting a business as a way to get rich quick, but they usually end up disappointed when things don’t work out. A true entrepreneur has many defining qualities, and they are always learned through hard work and dedication.

No one is born to be a business person, but you can become one by learning from the habits of the best.

They Create Win/Win Situations

Good entrepreneurs are usually good leaders, and good leaders know how to think in terms of win/win situations. This is basically another way of describing assertive behavior. Assertive people are always looking to find situations that offer mutual benefits to all parties involved. Continue reading

Tough Love: 5 Hard Truths About Starting A Business

Checkworks-Pinterest-Blog-Post-02Owning your own business is a noble dream. Everywhere you turn, you’ll read some success story of an entrepreneur who pulled themselves up by their bootstraps and is now living the dream of being their own boss.

And while that is a great ideal to strive for, that doesn’t change the fact that starting a business is hard. And we mean REALLY hard.

So while everyone loves a success story, it’s unwise to go into your endeavor thinking that you’re just going to jump right into the black. So prepare yourself from a little tough love from the school of reality.

Because the truth is…

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The Pros and Cons of Buying a Franchise

SAMARA RUSSIA - AUGUST 30 2014: Burger King fast food restaurant in hypermarket Ambar. It is the second largest fast food hamburger chain in the world

 

By Jurissa Ayala

Buying a franchise is one of the best ways to start and run a successful business. The most visible examples of thriving franchises are in the fast food industry (Burger King, KFC, etc.), but there are numerous strong franchise businesses in almost every other market space, from plumbing to child care to management consulting. The initial investment varies as well, from tens of thousands of dollars for some personal services businesses to millions for national restaurant and hotel brands. While each franchise is a unique opportunity, before you buy a franchise consider these general pros and cons.

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3 Common Financial Mistakes Businesses Make and How To Avoid Them

 

Female Stall Holder At Farmers Fresh Food Market

Starting a business is exciting.  Suddenly, you are pursuing your dream and hoping to make money in the process.  But according to Bloomberg, eight out of ten entrepreneurs who start businesses fail in the first 18-months.  What can be done to prevent your own failure?  Here are three major pitfalls business owners find themselves in.

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Have You Overlooked These Two Powerful Marketing Tools? Part II: Social Media

MILAN, ITALY - SEPTEMBER 14, 2014: Logotypes of famous Internet social media and social network brand's like Facebook Twitter Linkedin YouTube Google Plus Myspace and Pinterest printed on hanged tags.

 

By MJ Plaster

In Part I, we looked at blogs as a tool to engage and inspire your audience and to build trust. Part II covers an honest look at social media, its demographics, uses and best practices. Overlook these two powerful marketing tools at your peril because the ROI is significant in keeping your base and expanding it.
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Have You Overlooked These Two Powerful Marketing Tools? Part I: Blogging

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By MJ Plaster

Back in the Dark Ages of the 20th century, customers knew merchants and did business with those they knew and trusted. Big-box stores such as Wal-Mart, big-box services such as H&R Block and online retailers such as Amazon offer little opportunity for you to get to know them. Their sheer size and impact make customers comfortable, but the typical business doesn’t have that advantage. People want to connect, especially with online providers. Connection builds trust, and people will do business with you if they trust you. If you want to bring customers into your fold with minimal expense, read on to find out what no longer works, and what two powerful marketing tools can engage your customers.
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Chapter 11 Doesn’t Have To Be The Final Chapter

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Although most people know what bankruptcy is, they may not know what the process of declaring for bankruptcy entails.

While it is perceived as being the last step for a company that is going out of business, this is not always true. In some cases, bankruptcy can be a way for a company to reorganize its debts and come out even stronger than before.

Why Would a Business File for Bankruptcy?

A company may wish to file for bankruptcy for several reasons.

First, it may not have enough money to pay all of its creditors. Therefore, filing for bankruptcy would enable them to pay creditors depending on priority. Most unsecured creditors would get nothing while secured creditors would be paid back up to the amount that remaining assets are worth. Continue reading

Logo Creation for the Hopelessly Artistically Challenged

Businessman stressed with the brain in smoke

By MJ Plaster

What if, like me, you’re beyond artistically challenged, and you need a logo for your business? Where do you start, and how do you go about getting the perfect logo for your company? Logos look simple and easy to design, but they’re anything but. We’ll walk you through the steps to finding and working with a designer after we set the stage by exploring current logo trends.

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Shopping Like It’s Your Job: Finding The RIght Wholesale Buyer

wholesale buyer imageLast week, we talked about what it takes to get your first fashion business off of the ground. But what happens next?

One of the most important employees at any fashion business, especially at retail outlets, is their wholesale buyer. Their job is critical: Figure out what products you need, and how much to order.

Sounds simple enough, but how well your buyer performs will make all the difference in the success of your business.

So what does a buyer do?

Buyers are doing their job well if they can consistently find and purchase products that your customer base likes and considers to be a good value. Continue reading